The next edition of the Olympics aims to be the most sustainable in terms of mobility: with 3,700 electrified vehicles supplied by Toyota, transport will have a lower environmental impact on the city of Tokyo.
Not just great sport and the world's best athletes. For years now, the Olympics have been a challenge for the host cities – and for the sponsors that support them – to showcase the best of many sectors, from urban planning to logistics, from technology to mobility. On this last point specifically, for the Tokyo 2020 Olympics the goal is to reduce the environmental impact of the event in the transport of participants, staff, athletes and spectators as well. Toyota, a partner of the event, will supply 3,700 mobility products and, together with the Organising Committee of the Olympic and Paralympic Games, aims to achieve the lowest level of emissions of any official fleet ever used at previous editions.
Toyota has announced that it will present a full range of electrified vehicles, including exclusive versions of certain models and others developed specifically to support the event, which will account for 90 per cent of the total vehicles supplied: the fleet will in fact include Hybrid Electric Vehicles (HEV), Fuel Cell Electric Vehicles (FCEV), such as the hydrogen car Mirai which emits only water vapour, Plug-in Hybrid Electric Vehicles (PHEV), the Prius PHV, and Battery Electric Vehicles (BEV), including the "APM" (Accessible People Mover), the e-Palette and the autonomous driving car TOYOTA Concept-i. Alongside the official fleet, Toyota will also support the Games' activities through other vehicles, including the Sora fuel cell bus and several vehicles with assistance features that benefit wheelchair passengers. Toyota's contribution is therefore not a simple vehicle supply, but a mobility solution that guarantees freedom of movement for all and sustainability focused on the realisation of a hydrogen society.
And Toyota's support for the Olympics is not limited to vehicles: since the sporting spirit of "challenge" and "continuous improvement" has always been a source of inspiration for Toyota, the carmaker has also launched, on its global website, a page dedicated to 240 athletes from 43 countries and areas around the world with the aim of helping them achieve their dreams, supporting their aspiration to compete in the Olympic and Paralympic Games. The page, which is part of the Start Your Impossible initiative, is constantly updated and tells the story and journey of the Global Team Toyota Athletes towards Tokyo 2020. These are athletes who are Toyota employees, as well as athletes selected from around the world who share values with the carmaker such as sincerity, teamwork, humility and gratitude, responsibility and honesty. In addition to the support Toyota provides to athletes, the company also offers assistance, for example, in the development of equipment.
