LifeGate and UIGA join forces to recognise sustainability at the 31st edition of the Premio Auto Europa. The Nissan Leaf wins the Green Gold Award, an accolade that celebrates both the car's characteristics and the commitment to spreading a more innovative form of mobility
Nissan Leaf, the world's best-selling electric car, has won the Green Gold Award, a prize presented by UIGA, the Unione Italiana Giornalisti dell'Automotive, and LifeGate as part of the 31st edition of the Premio Auto Europa 2017, held on the occasion of Smart Mobility World, the most important European event in support of sustainable, digital and integrated mobility.
For the first time, this prestigious accolade drew on the assessments provided by the Mobility Revolution rating, with the aim of selecting the best "green" car from among the 21 finalist models chosen by the jury of specialist journalists. All the finalists at the Premio Auto Europa 2017 were analysed through the Mobility Revolution rating according to five key macro-areas: environmental impact, economic savings, driving peace of mind, technological innovation and vehicle characteristics.
In the sustainability assessment of each of the 21 models in the competition, important roles were played by safety, on-board comfort, the noise a model produces when entering urban areas, the recyclability of its components, and the extent to which the automotive brand is committed to making its operations sustainable at a global level.
Collecting the award was Bruno Mattucci, managing director of Nissan Italia: "It is an honour to accept the Green Gold Award, a special prize that means a great deal to us, because it represents further confirmation of Nissan's commitment to both electric and sustainable mobility, as well as to new technologies relating to safety and connectivity."
"We are delighted to have made our contribution to this important accolade," said Enea Roveda, chief executive of LifeGate. "This partnership aims above all to raise awareness, spread knowledge and promote alternative mobility solutions to be adopted by both businesses and private individuals. I am certain that this new application of the Mobility Revolution rating — applied for the first time within the context of a motoring award — can become a valuable tool, not only for those who need to choose a new car, but also an incentive for all car manufacturers to invest with resolve and determination in promoting a more innovative and sustainable form of mobility."
"In this edition, we are delighted to be able to share with LifeGate the presentation of the Green Gold Award to a car that embodies the values of sustainability and safety, but also of quality and 'value for money' — values that are close to our members' hearts; our small contribution towards a healthier environment tomorrow," concluded Marina Terpolilli, president of the Unione Italiana Giornalisti Automotive.