Feeding the planet, without eating it
Food, by feeding people, nourishes the planet. But this sentence is only half-true. The environmental impact of today's global food production demonstrates that whilst on the one hand the planet is being nourished, on the other it is being extinguished.
Luckily, sustainable food already exists and is produced in accordance with an economic formula of respect for people and the planet, LifeGate's People Planet Profit model: three links within the same chain of a new model of sustainable development. In 1986, Marco and Simona Roveda, LifeGate’s founders, were already promoting organic and biodynamic products with Fattoria Scaldasole, a food company oriented towards a sustainable future, the first to have given impulse to the development of organic farming in Italy, also through the involvement of supermarkets.
Sustainable food is appreciated by an increasing number of consumers and is demonstrating its potential for development. Producing this food means protecting biodiversity, avoiding the use of chemicals in farming and respecting the seasonality of products, thus not having to recur to the use of energy-draining greenhouses. This food celebrates farmers’ work, guarantees animals a good life and has a short supply chain.