“Pegaso, Fit for Future” aims to promote a healthy lifestyle and responsible nutrition amongst the young through games and technology. It is a European project launched in December 2013 and lasting three and half years. It wants to raise awareness amongst teenagers on the importance of a correct approach to food, sports and healthy living through engagement activities concerning two areas they are familiar with: video games and smartphones.
LifeGate takes part in the project with the important task of communicating and promoting the initiative amongst teenagers, parents, teachers and adults in general, through its media network and awareness initiatives, events and meetings with experts, in order to promote the principles of a balanced and healthy diet and lifestyle. That is, themes consistent with LifeGate's values.